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Typical Keyword Translation Search Engine Results

Titles, Keywords, Descriptions & Website Translations

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Results From A Keyword Translation Project!

In October 1997 we decided to add foreign titles, descriptions and keywords to an ice skating clipart site that we administer. Translations were provided for the site's title, meta tag description and meta tag keywords. Common skating terms such as figure skating, hockey, ice dancing, ice skating, precision skating and tour skating were translated into Czech, Danish, Dutch, Finnish, French, German, Italian, Portuguese, Spanish and Swedish. The following results were obtained in Alta Vista, Euroseek and Infoseek after the translated pages were submitted to the search engines. The ranking achieved is shown on the 1st line and the number of pages with the same keywords are shown on the 2nd line of each listing. Search engine rankings are shown only for translated keywords that achieved listings in the Top 50 in each of the search engines.

A Happy Site Owner Gets Ecstatic!

We were very pleased with the fact that we had managed to get Top 50 search engine rankings on all but 2 of the 25 translated keywords in one or more of the search engines. The real surprise came when we analyzed combinations of the translated skating terms and the word "clipart". It so happens that "clipart" is a universal term and adding this word to searches yielded astounding results. As an example, changing the search for the unranked "schaatsen" to "schaatsen+clipart" in Alta Vista produces a #2 ranking on a search of more than 135,000 pages. The site's traffic increased by 33% from 3000 to 4000 page hits per week within 6 weeks after the conclusion of the project.

The initial project only provided translations for 3 of the site's pages. We subsequently extended the translated keywords to all of the other pages on the site, which is now averaging around 15,000 page hits a week. The results from this initial translation project were so gratifying that we decided to offer our title, keyword and website translation services to other website owners.

Free Flags of the World

We are pleased to offer a selection of more than 200 free foreign country flags to dress up the foreign language version of your website. To access and download the free flags, you may go to our Free Flags of the World page.

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